About Chini
CHIN-I International Enterprise Co. Ltd in Taiwan was incorporated in 1989 with the
launch of Long-Heh products. The company focuses on researching and manufacturing
biotech healthcare products and hightech therapeutic products
The Headquarter company in Taiwan then branched out its businesses in Malaysia
(CHINI Enterprise (M) Sdn. Bhd.) and Singapore (Long-Heh CHINI Enterprise (S) Pte. Ltd.)
in 1990. CHIN-I continues to strive for integrity and is currently entering its 33rd year of operation already.
With the successful momentum of the business and the brand reputation, Long-Heh
products have successfully extended to America, England, France, Qatar, Australia,
China, Hong Kong, Malaysia, Singapore, Indonesia, Brunei, Thailand, Cambodia etc too.
launch of Long-Heh products. The company focuses on researching and manufacturing
biotech healthcare products and hightech therapeutic products
The Headquarter company in Taiwan then branched out its businesses in Malaysia
(CHINI Enterprise (M) Sdn. Bhd.) and Singapore (Long-Heh CHINI Enterprise (S) Pte. Ltd.)
in 1990. CHIN-I continues to strive for integrity and is currently entering its 33rd year of operation already.
With the successful momentum of the business and the brand reputation, Long-Heh
products have successfully extended to America, England, France, Qatar, Australia,
China, Hong Kong, Malaysia, Singapore, Indonesia, Brunei, Thailand, Cambodia etc too.
Business Philosophy and Long-Heh Culture
The Founder, Dr. Lee Yen Ping strongly advocates that prevention is better than cure,
where being healthy is the key priority. Therefore, he has been persistent in researching
to have 100% natural elements as essence in food development. He is adhered to never
add any food additives that are harmful to the human body, which he upholds since the
beginning of his foundation.
With the belief in thriving as the leader in the market, “Long-Heh” as a brand has been
deeply rooted in public for more than 30 years. Examples of products refer to the
development of “Long-Heh Lecithin” which uses egg yolk extraction, and also “Long-Heh
Ganoderma” via auricularia cultivation, also with the addition extraction from
the most precious Ganoderma spore powder
where being healthy is the key priority. Therefore, he has been persistent in researching
to have 100% natural elements as essence in food development. He is adhered to never
add any food additives that are harmful to the human body, which he upholds since the
beginning of his foundation.
With the belief in thriving as the leader in the market, “Long-Heh” as a brand has been
deeply rooted in public for more than 30 years. Examples of products refer to the
development of “Long-Heh Lecithin” which uses egg yolk extraction, and also “Long-Heh
Ganoderma” via auricularia cultivation, also with the addition extraction from
the most precious Ganoderma spore powder
關於晉億
「晉億國際企業有限公司」成立於1989年，創立【龍鶴】品牌，
從事研究開發製造生物科技保健食品及高科技醫療器材。
1990年於馬來西亞、新加坡成立分公司， 迄今已邁入33年。
【龍鶴】「有口皆碑」「口碑相傳」，產品行銷至
美國、英國、法國、卡達、澳洲、中國、香港、
馬來西亞、新加坡、印尼、汶萊、泰國、柬埔寨等國。
從事研究開發製造生物科技保健食品及高科技醫療器材。
1990年於馬來西亞、新加坡成立分公司， 迄今已邁入33年。
【龍鶴】「有口皆碑」「口碑相傳」，產品行銷至
美國、英國、法國、卡達、澳洲、中國、香港、
馬來西亞、新加坡、印尼、汶萊、泰國、柬埔寨等國。
【經營理念 龍鶴文化】
創辦人李延平醫師深刻感觸
「預防勝於治療」「健康勝於一切」，
堅持研製百分之百天然食物精粹，
絕不添加任何有害人體之食品添加物之保健食品。
自始至終秉持
「不是第一 絕不推出」「追求第一 近乎苛刻」之堅決信念，
三十餘年【龍鶴】已深植人心，金字招牌！
如「龍鶴卵磷脂」堅持使用蛋黃萃取；
「龍鶴靈芝」堅持段木栽培，
加上靈芝最珍貴之精華「孢子粉」並濃縮萃取。
「預防勝於治療」「健康勝於一切」，
堅持研製百分之百天然食物精粹，
絕不添加任何有害人體之食品添加物之保健食品。
自始至終秉持
「不是第一 絕不推出」「追求第一 近乎苛刻」之堅決信念，
三十餘年【龍鶴】已深植人心，金字招牌！
如「龍鶴卵磷脂」堅持使用蛋黃萃取；
「龍鶴靈芝」堅持段木栽培，
加上靈芝最珍貴之精華「孢子粉」並濃縮萃取。